Any website can still be successful without implementing SEO, PPC, or any social media campaign. If the off-line marketing is properly implemented, a website can still serve it’s main functions without any of the above elements. However, without SEO, your site will always be under-performing, never quite reaching it’s full potential.
Without SEO, you will be missing out on a wealth of targeted traffic that other avenues, whether online or offline, can’t make up for.
SEO is a huge subject, so where do we start? Throughout the next few months, I will post the links to the SEO series in this post, as and when they are published.
So; the first post is Title Tags
Post #3 is about Header and Alt Tags
Post #4 is about choosing the perfect Domain Name
Post #5 will give you a couple of tips on structuring Search Engine Friendly URLs
The sixth post in this series is all about Site Architecture & Internal Linking
Post #7 is titled ‘Everything you need to know about Keywords’
Post #8 Is called ‘Everything you need to know about Keyword Core Terms’
Post #9 Will teach you everything you need to know about Links
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what sort of offline marketing do you do? I’ve always wanted to try some but haven’t a clue where to start.
There is a whole range of offline marketing methods; to name just a few, there is Direct Mail, Telemarketing, Advertising, etc.
Of those that you’ve mentioned above, which is the, well, cheapest as I am on a tight budget, but I do absolutely see the value in getting offline to market.
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